Apple pie in a blog about public relations? Read this article and you won’t only bake the most delicious apple pie, it will also help you with the decisions about your pr-plan and the execution of it. Imagine the next scenario: your mother is turning 75 in a month and there will be 100 guests. […]
Social media, social influencers, fake news – as a pr-professional you can easily feel like an octopus juggling. But don’t panic – the essence of public relations has not changed. The means and ways to communicate with your audiences have expanded, sure – but it’s still about relationships between organizations and stakeholders. 1. Set the […]
When aquatic biologist Tim Wong found out that the California Pipevine Swallowtail population was in decline, he recreated a safe habitat where the
Western multinationals are losing their luster as employers of choice. Here’s how they can regain their advantage.
